Content Marketing Strategy
Digital Marketing

How to use Review in your Content Marketing Strategy?

Wish to create content that is relatable to your users and saves you time? Enter, reviews. For marketer reviews or user-generated content (UGC) are like ocean research, it's never-ending and people seem to find something new every time they look into it. A study in 2017 showed that conversion rates tend to grow by 270% simply by leveraging UGC on multiple marketing touchpoints.  UGC is authentic and comes from existing…