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Digital Marketing

Search Google or Type a URL: Unveiling the Gateway to the Web

Embarking on a digital expedition, the online world becomes your playground, beckoning you with limitless information and captivating websites. But which path shall you tread upon? Will you venture into the vast wilderness of a search engine like Google, or will you carve a precise trail by typing a URL directly into your browser? In this article, we unravel the wonders and possibilities of these two distinct routes, empowering you…
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Digital Marketing

What is Snapchat Planet Order and Snapchat Plus?

What is the order of the planets on Snapchat? Snapchat Plus, the premium membership service, has many fun features to order from Snap planet. Snapchat planets are what attracts its users right now because they show their relationship with other users. The subscription program, launched less than a week ago, allows members to access "a variety of exclusive, experimental and pre-release features." What is the order of the planets in…
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Digital Marketing How to

How to Create Engaging Instagram Posts for Your Small Business

Every small business in Australia lives or dies with the amount of exposure it gets. To get ahead and break thru on the open market, you have to make some noise and carve out a niche for your business. Digital marketing can do wonders for your revenue by identifying where you need to be and what to say! Instagram has millions of people online, and there is no other place…
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Digital Marketing How to

How to use Review in your Content Marketing Strategy?

Wish to create content that is relatable to your users and saves you time? Enter, reviews. For marketer reviews or user-generated content (UGC) are like ocean research, it's never-ending and people seem to find something new every time they look into it. A study in 2017 showed that conversion rates tend to grow by 270% simply by leveraging UGC on multiple marketing touchpoints.  UGC is authentic and comes from existing…
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Digital Marketing

What’s “Original” By Definition In Content Marketing?

Original content is never before published content. The term "never published" does not imply that you've taken existing content, rewrote it in your own words, and then published it. rather, it indicates that the content contains novel ideas. Members of the audience are more knowledgeable than ever before. They can easily discern when a company reuses content or plagiarizes content from other businesses. In many cases, the spun content even…
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Digital Marketing

6 Tips to Increase Your LinkedIn Inmail Response Rate

LinkedIn is an excellent platform for networking, finding people with similar interests, and much more. LinkedIn offers a great tool to facilitate communication between professionals. In this article, we will provide you with six tips to increase your response rate on LinkedIn Inmail. 1. Write a Good Email You probably have seen many LinkedIn Inmail messages that don't have punctuation, show bad grammar, or even spelling and syntax errors. Doing…
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